If customers can find your menu online but still have to call to order, you're asking them to take an extra step. Adding online ordering to your website can remove that step. There's more than one way to do it, and the right one depends on how you sell today.
Option 1: Take orders on your own site
For Eddie's of Greenville, a comfort-food restaurant, we built a site with online ordering, the full menu, meal-prep info, hours, and reviews. Customers can browse the menu and order in one place. See the Eddie's of Greenville case study.
Option 2: Send customers to the apps you already use
Lean Eats Express is a healthy meal-prep shop. Its site, which we built, uses menu categories, delivery-app ordering links, rewards, and an FAQ. If you already sell through delivery apps, links from a well-organized menu can be the simplest route. See the Lean Eats Express case study.
Option 3: An inquiry path for bigger orders
Some orders need a conversation first. For Cafe Roma, an Italian restaurant, we built online lunch, dinner, and drink menus plus a dedicated catering inquiry path. See the Cafe Roma case study.
Recurring orders
If customers buy from you every week, a subscription may fit better than one-time orders. Our Nelson Restaurant Suite plugin handles meal-plan subscriptions with recurring billing and weekly meal selection.
Before you add ordering, decide:
- Which items can be ordered online, and which can't.
- Pickup, delivery, or both.
- Who watches for new orders, and how they get notified.
- How you'll keep the online menu in sync when items change.
Learn more about ecommerce website design in Grand Rapids.
Talk it through with us. Book a free consultation at beemoremedia.com/contact or call 931-220-7630. Bee More Media, 271 Rasmussen Drive, Trufant, MI 49347. We work with businesses throughout Grand Rapids and West Michigan.